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_aLC _cUNZA _dUNZA _eRDA |
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| 099 | _aTHESIS (MBA) MUC 2017. | ||
| 100 | _aMuchinda, Mukuka Patricia | ||
| 245 |
_aEffects of counterfeit products on sales of original beverage products : _bcase study of Californian beverages limited / _cMuchinda Mukuka Patricia |
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| 260 |
_aLusaka: _bUniversity of Zambia, _c2017. |
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| 300 |
_axii, 67 pages: _billustrations. |
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| 504 | _aIncludes bibliographical references. | ||
| 650 |
_aCounterfeit products _xEffect of |
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| 650 |
_aConsumer perception _xCounterfeit products |
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| 942 | _cTHESIS | ||