000 00674 a2200217 4500
999 _c211248
_d211248
005 20230615104612.0
008 230608b ||||| |||| 00| 0 eng d
020 _a9780198748533
040 _aLC
_cUNZA
_eRDA
050 _aHF 5415
_bBAI 2017
100 _aBaines, Paul
_eauthor.
245 _aMarketing /
_cPaul Baines; Chris Fill and Sara Rosengren.
250 _aFourth edition.
260 _aOxford :
_bOxford University Press,
_c2017.
300 _axxxii, 732 pages :
_billustrations.
504 _aIncludes bibliographical references and index.
650 _aMarketing.
700 _aFill, Chris
_eauthor.
700 _aRosengren, Sara
_eauthor.
942 _cBOOK