| 000 | 00794cam a2200241 i 4500 | ||
|---|---|---|---|
| 999 |
_c204620 _d204620 |
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| 005 | 20201002124416.0 | ||
| 008 | 110801s2011 enka b 001 0 eng d | ||
| 010 | _a | ||
| 020 | _a9780857293510 | ||
| 040 |
_aLC _beng _erda _cLC _dLC |
||
| 050 | 0 | 0 |
_aHF 5828.2 _bPER 2011 |
| 245 | 0 | 0 |
_aPervasive advertising / _cedited by Jörg Müller, Florian Alt and Daniel Michelis |
| 260 |
_aLondon; New York : _bSpringer, _c2011 |
||
| 300 |
_aix, 364 pages : _billustrations ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aAdvertising _xData processing. |
|
| 650 | 0 | _aUbiquitous computing. | |
| 650 | 0 | _aElectronic commerce. | |
| 700 | 1 |
_aMüller, Jörg. _eedtor |
|
| 700 | 1 |
_aAlt, Florian. _eeditor |
|
| 700 | 1 |
_aMichelis, Daniel. _eeditor |
|
| 942 | _cBOOK | ||