000 00653cam2a220020500 4500
005 20190819100130.0
008 000619
010 _a8725979
020 _a0070841810
035 _a(Sirsi) a142751
050 0 _aHF5415
_bLan 1988
100 1 _aLancaster, Geoffrey A.
_6A112970.1
245 1 0 _aEssentials of marketing /
_cGeoffrey A. Lancaster and Lester Massingham
260 _aBerkshire :
_bMc Graw- Hill,
_c1988.
350 _a25
500 _aIncludes index
650 0 _aMarketing
_6S374.1
650 0 _aMarketing -- Case studies
_xMarketing -- Case studies
_6S85754.1
700 0 0 _aMassingham, Lester
_6A112971.1
999 _c100444
_d100444