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1. Impact of generic fluid milk advertising on whole lowfat and skim milk demand.

by Kaiser, Harry M; Roberte, C.J.

Material type: book Book; Format: print Publisher: New York : NICPRE, 1995Availability: No items available

2. Seasonability in long-run advertising elasticities for fluid milk: An application of smoothness priors.

by Kinnucan, Henry W.

Material type: book Book; Format: print Publisher: New York : Cornell University, 1981Availability: No items available