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Marketing and the behavioral sciences.

by Bliss, Perry.

Material type: book Book; Format: print Publisher: Boston : Allyn and Bacon, 1963Availability: No items available

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Psychological principles of marketing and consumer behavior.

by Britt, Steuart Henderson, 1907-, Britt, Steuart Henderson, 1907-.

Material type: book Book; Format: print Publisher: Lexington, MA : D.C. Heath, 1978Availability: No items available

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