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1. Estimation of product attributes and their importances [by] J. P. Wallace [and] A. Sherret.

by Wallace, James P | Sherret, Alistair.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Berlin, New York, Berlin, New York, Springer-Verlag, 1973Availability: No items available

2. Applications of the sciences in marketing management / edited by Frank M. Bass, Charles W. King [and] Edgar A. Pessemier.

by Bass, Frank Myron, 1926-, Bass, Frank Myron, 1926- | King, Charles W | Pessemier, Edgar A., 1922-, Pessemier, Edgar A., 1922- | Krannert Graduate School of Industrial Administration.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Wiley, [1968]Availability: No items available