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1.
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Contemporary advertising / Courtland L. Bovee and William F. Arens.
by Bovee, Courtland L | Arens, William F. Edition: 2nd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Homewood, IL : Irwin, 1986Availability: Items available for loan: Main Library
[Call number: HF5804 BOV]
(2).
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2.
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Sales management : a practical guide to sales organization, policy and routine marketing, publicity, and salesmanship.
by Bolling, Cunliffe Lawrance | Tarrant, R. Edition: 4th ed. / by R. Tarrant ... 4th ed. / by R. Tarrant ...Material type: Book; Format:
print
Publisher: London : I. Pitman, [1966]Availability: No items available
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3.
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Advertising and market power / William S. Comanor and Thomas A. Wilson.
by Comanor, William S | Wilson, Thomas A. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Cambridge, Mass. : Harvard University Press, 1974Availability: No items available
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4.
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Scientific advertising [by] Claude Hopkins.
by Hopkins, Claude C., 1866-1932, Hopkins, Claude C., 1866-1932. Edition: [New ed.], introduction by David Ogilvy. [New ed.], introduction by David Ogilvy.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London, MacGibbon & Kee, 1968Availability: No items available
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5.
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The imagery of power: a critique of advertising.
by Inglis, Fred. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London, Heinemann, 1972Availability: No items available
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6.
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The economics of advertising / by F.W. Taylor.
by Taylor, Frederic Wilfred. Material type: Book; Format:
print
Publisher: London : G. Allen & Unwin Ltd., [1934]Availability: No items available
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7.
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Advertising and the community; edited by Alexander Wilson.
by Wilson, Alexander. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Manchester, Manchester U.P., 1968Availability: No items available
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8.
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Choosing and using advertising agencies / [by] Eric A. G. Morgan.
by Morgan, Eric Albert George. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London : Business Books, 1974Availability: No items available
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9.
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Advertising and the public / [by] Ralph Harris and Arthur Seldon.
by Harris, Ralph | Seldon, Arthur. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: [London] : Published for the Institute of Economic Affairs by A. Deutsch, [1962]Availability: No items available
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10.
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International handbook of advertising.
by Dunn, S. Watson (Samuel Watson), 1918- Dunn, S. Watson (Samuel Watson), 1918-, Dunn, S. Watson (Samuel Watson), 1918-. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, McGraw-Hill [1963, c1964]Availability: No items available
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11.
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The corporate search for visual identity : a study of fifteen outstanding corporate design programs.
by Rosen, Ben. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York : Van Nostrand Reinhold Co., [1970]Availability: No items available
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12.
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Dollars and sense : ideology, ethics, and the meaning of work in profit and nonprofit organizations.
by Bensman, Joseph. Material type: Book; Format:
print
Publisher: New York : Macmillan, [1967]Availability: No items available
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13.
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Advertising and press annual of South Africa. Material type: Continuing resource; Format:
print
Publisher: Johannesburg : National Publishing Company (PTY) Ltd. Availability: Items available for loan: Main Library
[Call number: GEN. REF. Z6959]
(1).
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14.
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The media and family planning / [by] J. Richard Udry in collaboration with Karl E. Bauman [and others] ; with the assistance of Robert W. Noyes [and others].
by Udry, J. Richard. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Cambridge, MA : Ballinger Pub. Co., [1974]Availability: No items available
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15.
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Effective industrial selling with total marketing communication / by Vic Markham.
by Markham, Victor W. R. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: London : Allen & Unwin, 1970Availability: No items available
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16.
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Advertising ; its place in political and managerial economics / [by] W. Duncan Reekie.
by Reekie, W. Duncan. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: [London] : Macmillan, [1974]Availability: No items available
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