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1.
Handbook of culture and consumer behavior / edited by Sharon Ng and Angela Y. Lee.

by Ng, Sharon | Lee, Angela Y.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Oxford : Oxford University Press, 2015Availability: Items available for loan: Main Library [Call number: HF 5415.32 HAN 2015] (1).

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2.
Global marketing and advertising : understanding cultural paradoxes / Marieke de Mooij.

by Mooij, Marieke de [author].

Edition: Fourth edition. Publisher: Los Angeles : SAGE Publications, Inc., 2014Availability: Items available for loan: Main Library [Call number: HF 5415.127 MOO 2014] (1).

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3.
Global marketing and advertising : understanding cultural paradoxes / Marieke de Mooij.

by Mooij, Marieke de [author].

Edition: 6th edition. Publisher: London : SAGE Publications Ltd, 2022Availability: Items available for loan: Main Library [Call number: HF 5415.127 MOO 2022] (10).

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