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Strategic Marketing: Planning, Implementation, and Control/ Barton A. Weitz, Robin Wensley.

by Weitz, Barton A | Wensley, Robin.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston: Kent Publishing Company, 1983Availability: No items available
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2.
Readings in strategic marketing : analysis, planning, and implementation / Barton A. Weitz and Robin Wensley.

by Wensley, Robin.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Chicago : Dryden Press, c1988. Availability: Items available for loan: Main Library [Call number: HF 5415.135 REA 1988] (1).
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3.
Effective management in practice : analytical insights & critical questions / Robin Wensley.

by Wensley, Robin, 1944-.

Edition: First edition.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Los Angeles : SAGE, 2013. SAGE, 2013Availability: Items available for loan: Kitwe Library [Call number: HD 49054 WEN 2013] (2).
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