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Consumer behavior : a framework / John C. Mowen and Michael S. Minor.

by Mowen, John C | Minor, Michael.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River : Prentice - Hall, 2001Availability: Items available for loan: Main Library [Call number: HF 5415.32 MOW 2001.] (1).

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2.
Consumer behavior.

by Mowen, John C | John C. Mowen.

Material type: book Book; Format: print Publisher: New York : Macmillan, 1990Availability: No items available

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