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Essentials of marketing / Frances Brassington and Stephen Pettitt.

By: Brassington, Frances Dr [author].
Contributor(s): Pettitt, Stephen Dr [author].
Material type: materialTypeLabelBookPublisher: Harlow : Pearson Education Limited, 2013Edition: Third edition.Description: xvi, 608 pages : illustrations.ISBN: 9780273727644.Subject(s): Marketing
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Includes bibliographical references and index.

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