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Consumer behaviour : South African psychology and marketing applications / Elrie Botha, Danie du Toit, Alet Erasmus [and 2 others]; editors, Mercy Mpinganjira and Maria A. O. Dos Santos.

Contributor(s): du Toit, Danie [author] | Erasmus, Alet [author] | Botha, Elrie [author] | Dos Santos, Maria A. O [editor] | Mpinganjira, Mercy [editor].
Publisher: Cape Town : Oxford University Press, 2013Description: 403 pages : illustrations.ISBN: 9780195999327.Subject(s): Consumer behaviour
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Item type Current location Collection Call number Copy number Status Date due Barcode
Book Book GSB Library
On Shelf 		Non-fiction HF 5415.32 CON 2013 (Browse shelf) 1 Available 33729006988682

Includes index.

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