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Marketing research: an applied orientation/ by Naresh K. Malhotra and David F. Birks.

by Malhotra, Naresh K | Birks, David F.

Edition: 6th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: England: Pearson Education Limited, 2003Availability: Items available for loan: Main Library [Call number: HF 5415.2 MAL 2003] (1).

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2.
Essentials of marketing research / Naresh K. Malhotra, David F. Birks, Peter Wills.

by Malhotra, Naresh K | Birks, David F | Wills, Peter.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Harlow, England : Pearson, 2013Availability: Items available for loan: Main Library [Call number: HF 5415.2 MAL 2013] (1).

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3.
marketing research: applied insight / Daniel Nunan, David F Birks and Naresh K Malhotra.

by Nunan, daniel [author] | Birks, David F [author] | Malhotra, Naresh K [author].

Edition: Sixth edition. Publisher: Harlow : Pearson Education Limited, 2020Availability: Items available for loan: Main Library [Call number: HF 5415.2 NUN 2020] (10).

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