University of Zambia Library catalog › Results of search for 'Provider:NTC Business Books,'

1.

Handbook for public relations writing / Thomas Bivins.

by Bivins, Thomas H.

Edition: 3rd ed.Material type: book

Book; Format: print ; Literary form: Not fiction Publisher: Lincolnwood, Ill., : NTC Business Books, 1995Availability: No items available

2.

Advertising principles : choice, challenge, change/ by Bruce G. Vanden Bergh and Helen Katz.

by Vanden Bergh, Bruce G | Katz, Helen E.

Material type: book

Book; Format: print ; Literary form: Not fiction Publisher: Lincolnwood, Ill. : NTC Business Books, 1999Availability: No items available

3.

How to Produce Creative Advertising:proven Techniques and Computer Applications/ Ann Keding, Thomas Bivins.

by Keding, Ann | Bivins, Thomas.

Material type: book

Book; Format: print ; Literary form: Not fiction Publisher: Illinois,USA: NTC Business Books, 1991Availability: No items available

4.

Strategic market planning/ Robert J. Hamper and L. Sue Baugh.

by Hamper, Robert J | Baugh, L. Sue.

Material type: book

Book; Format: print ; Literary form: Not fiction Publisher: Lincolnwood: NTC Business Books, 1990Availability: No items available

5.

Integrated marketing communications/ Don E. Schultz, Stanely I. Tannenbaum and Robert F. Lauterborn.

by Schultz, Don E | Tannenbaum, Stanley I | Lauterborn, Robert F.

Material type: book

Book; Format: print ; Literary form: Not fiction Publisher: Lincolnwood, Ill. : NTC Business Books, 1993Availability: No items available

6.

The new marketing paradigm/ Don E. Schultz, Stanley I. Tannenbaum, Robert F. Lauterborn.

by Schultz, Don E | Tannenbaum, Stanley I | Lauterborn, Robert F.

Material type: book

Book; Format: print ; Literary form: Not fiction Publisher: Lincolnwood, Ill. : NTC Business Books, 1994. Availability: Items available for loan: Main Library [Call number: HF 5415 SCH 1994] (1).

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