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401. An assessment of maize marketing linkages:/ Case study of Chibombo District cooperatives

by Kapapula K. Paul.

Material type: serial Continuing resource; Format: print Publisher: Lusaka: University of Zambias, 2005Availability: Items available for loan: Main Library [Call number: SPR AGRIC KAP 2005] (1).

402. Taking sides : clashing views on controversial issues in marketing / selected, edited, and with introductions by Barton Macchiette and Abhijit Roy.

by Macchiette, Barton | Roy, Abhijit.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Guilford : McGraw-Hill/Dushkin, 2001Availability: Items available for loan: Main Library [Call number: HF 5415 TAK 2001] (1).

403. The virgin marketer / Noel Capon.

by Capon, Noel.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York: Wessex, 2007Availability: Items available for loan: Main Library [Call number: HF 5415.13 CAP 2007] (4).

404. Marketing express/ William M. Pride, O. C. Ferrell.

by Pride, William M | Ferrell, O.C.

Edition: 2nd ed.Material type: serial Continuing resource; Format: print Publisher: Mason : South-Western Cengage Learning, 2011Availability: Items available for loan: Main Library [Call number: HF 5415 PRI 2011] (21).

405. Marketing/ Joel R. Evans and Barry Berman

by Evans, Joel R | Berman, Barry.

Edition: 6th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York: Macmillan Publishing Company, 1994Availability: No items available

406. Managing marketing in the 21st century : developing and implementing the market strategy / Noel Capon and Roy Capon with James Mac Hulbert.

by Capon, Noel | Capon, Roy.

Edition: European ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Wessex, 2009Availability: No items available

407. Characteristics of intra-rural sorghum marketing by small holder farmers [ A case study of Kazungula District]

by Phiri, Gloria.

Material type: serial Continuing resource; Format: print Publisher: Lusaka: University of Zambia, 2005Availability: Items available for loan: Main Library [Call number: SPR AGRIC PHI 2005] (1).

408. Response of small-scale farmers to maize marketing failures: Case study of Chisamba

by Chanda Dominic.

Material type: serial Continuing resource; Format: print Publisher: Lusaka: University of Zambia, 2005Availability: Items available for loan: Main Library [Call number: SPR AGRIC CHA 2005] (1).

409. Doing business in emerging markets/ S. Tamer Cavusgil, Pervez N. Ghauri and Ayse Akcal.

by Cavusgil, S. Tamer | Ghauri, Pervez N | Akcal, Ayse A.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Los Angeles : SAGE, 2013Availability: Items available for loan: Main Library [Call number: HD 62.4 CAV 2013] (1).

410. Basic marketing: a global-managerial approach/ E. Jerome McCarthy and William D. Perreault

by McCarthy, E. Jerome | Perreault, William D.

Edition: 11th ed.Material type: serial Continuing resource; Format: print Publisher: Homewood, IL: Irwin, 1993Availability: No items available

411. Becoming preferred: how to outsell your competition/ Michael Vickers

by Vickers, Michael.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Englewood: 2002Availability: Items available for loan: Main Library [Call number: HF 5415 VIC 2002] (1).

412. Service management and marketing customer management in service competeition / Christian Gronroos.

by Gronroos, Christian.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: West Sussex: John Wiley & Sons, 2007Availability: Items available for loan: Main Library [Call number: HD 9980.5 GRO 2007] (4).

413. Marketing ethics/ George G. Brenkert

by Brenkert, George G.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Malden: Blackwell Publishing, 2008Availability: Items available for loan: Main Library [Call number: HF 5415 BRE 2008] (16).

414. Market-based management: strateties for growing customer value and profitability/ Roger J. Best

by Best, Roger J.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Jersey: Prentice Hall, 2000Availability: No items available

415. Marketing / Eric N. Berkowitz ... [et al.].

by Berkowitz, Eric N | Berkowitz, Eric N.

Edition: 5th ed.; Canadian ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Toronto : McGraw-Hill, 2003Availability: Items available for loan: Main Library [Call number: HF 5415 MAR 2003] (1).

416. Loyalty.com: customer relationship management in the new era of internet marketing/ Frederick Newell

by Newell, Frederick.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York: McGraw-Hill, 2000Availability: No items available

417. Marketing: an introduction / Gary Armstrong...[et al.]

by Armstrong, Gary.

Edition: 2nd canadian ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Jersey: Pearson Education Inc., 2007Availability: Items available for loan: Main Library [Call number: HF 5415 MAR 2007] (1).

418. Marketing 2.0 : bridging the gap between seller and buyer through social media marketing / Bernie Borges.

by Borges, Bernie.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Arizona : Wheatmark, 2009Availability: Items available for loan: Main Library [Call number: HF 5415 BOR 2009] (2).

419. Contract farming for inclusive market access

by Carlos A. da Silva | Rankin Marlo | Food and agriculture organization of the United Nations.

Material type: serial Continuing resource; Format: print Publisher: Rome: Food and agriculture organization of the United Nations, 2013Availability: Items available for loan: Main Library [Call number: FAO HD 9000.5 CON 2013] (1).

420. Principles of marketing/ Philip Kotler and Gary Armstrong

by Kotler, Philip | Armstrong, Gary.

Edition: 13th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New Jersey: Pearson, 2010Availability: Items available for loan: Main Library [Call number: HF 5415 KOT 2010] (1).