Dunn, S. Watson (Samuel Watson), 1918- Dunn, S. Watson (Samuel Watson), 1918-

International handbook of advertising. - New York, McGraw-Hill [1963, c1964] - McGraw-Hill series in international development .

Includes bibliographical references.

63013136 //r84


Advertising -- Handbooks, manuals, etc.--Advertising -- Handbooks, manuals, etc.


United States -- Commerce.--United States -- Commerce.

HF5827 / .D8

659.1