DeFleur, Melvin L. <br/><br/>
Understanding mass communication / 
Melvin L. DeFleur, Everette E. Dennis. 
 - Boston :  Houghton Mifflin,   1981. 
<br/><br/>Includes bibliographical reference and index. 
<br/><br/><label>ISBN: </label>0395297222 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media -- United States -- Mass media -- United States.
<br/><br/><label>LC Class. No.: </label>P 92 DEF 1981