Oliver, Gordon, 1941-  Oliver, Gordon, 1941- <br/><br/>
Marketing today / 
Gordon Oliver. 
 - 2nd ed. 
 - Englewood Cliffs, NJ ; London :  Englewood Cliffs, NJ ; London :  Prentice-Hall International,  c1986. 
<br/><br/> Previous ed.: 1980.  Includes index. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0135578698 (pbk.) 
<br/><br/><label>LCCN: </label>gb 85041942 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Subjects--Index Terms: </label>Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.8