Strategies for family planning promotion.
- Washington : World Bank, 1994.
The authors argue that the information, education and communication (IEC) component of family planning programs can create awareness, increase knowledge, build approval, and influence behaviour and that well-designed IEC campaigns can help individuals initiate and continue using modern family planning methods. This paper, recommends appropriate steps for designing effective IEC programs.
Family Planning. Communication -- Family planning.--Communication -- Family planning.