Bradley, Nigel <br/><br/>
Marketing research :   tools & techniques / 
Nigel Bradley. 
 - Third edition. 
 - Oxford :  Oxford University press,  2013. 
 - xx, 527 pages :  illustrations. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780199655090 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.
<br/><br/><label>LC Class. No.: </label>HF 5415.2  / BRA 2013