Burgos, David. <br/><br/>
Marketing to the new majority :  strategies for a diverse world / 
David Burgos and Ola Mobolade. 
 - 1st ed. 
 - New York :  Palgrave Macmillan,  2011. 
 - ix, 246 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780230111653 (hardback) 0230111653 (hardback) 
<br/><br/><label>LCCN: </label>2011005271 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--United States.<br/>Multiculturalism--United States.<br/>Minorities--United States.
<br/><br/><label>LC Class. No.: </label>HF5415.1 BUR 2011