Gneezy, Uri The why axis : hidden motives and the undiscovered economics of everyday life / Uri Gneezy and John A. List - London : Random House, 2013. - xi, 267 pages : illustrations. Includes bibliographical references and index. ISBN: 978184794751 Subjects--Topical Terms: Economics--Psychological aspectsMotivation (Psychology)--Economic aspects LC Class. No.: HB 74.P8 / GNE 2013