Pervasive advertising / edited by Jörg Müller, Florian Alt and Daniel Michelis - London; New York : Springer, 2011 - ix, 364 pages : illustrations ; 24 cm. Includes bibliographical references and index. ISBN: 9780857293510 LCCN: Subjects--Topical Terms: Advertising--Data processing.Ubiquitous computing.Electronic commerce. LC Class. No.: HF 5828.2 / PER 2011