Pervasive advertising / edited by Jörg Müller, Florian Alt and Daniel Michelis - London; New York : Springer, 2011 - ix, 364 pages : illustrations ; 24 cm.

Includes bibliographical references and index.

9780857293510




Advertising--Data processing.
Ubiquitous computing.
Electronic commerce.

HF 5828.2 / PER 2011