Farrell, Carlyle.

Global marketing : |b practical insights and international analysis / Print |c Carlyle Farrell. - Los Angeles : |b SAGE, |c 2015 - 347 pages. : |b colour illustrations. ; |c 27cm

Includes bibliographical references and index.

9781446252642


Export marketing --- Textbooks.--Marketing --- Textbooks.

HF 1416 FAR / 2015