Perspectives in consumer behavior / 
[editors: Harold H. Kassarjian [and] Thomas S. Robertson. 
 - [Glenview, IL] :  Scott, Foresman,  [1968] 
<br/><br/>Bibliography: p. [527]-558. 
<br/><br/><label>LCCN: </label>68024962 //r882 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.<br/>Motivation research (Marketing).
<br/><br/><label>LC Class. No.: </label>HF5415.3  / .K3 
<br/><br/><label>Dewey Class. No.: </label>658.83