Shankman, Peter. Can we do that?! : outrageous PR stunts that work?! / Peter Shankman. - Hoboken, NJ : Wiley, c2007. - vii, 211 p. : ill. Includes index. ISBN: 9780470043929 Subjects--Topical Terms: Advertising campaigns.Public relations. LC Class. No.: HF 5837 SHA 2007