David, Fred R.
Strategic management : concepts & cases /
Fred R. David.
- 8th ed.
- Upper Saddle River, N.J. : Prentice Hall, 2001
- xxxii, 432 p. : ill. (some col.)
Includes bibliographical references and index
01302269956
Strategic planning -- Case studies
Strategic planning
HD 30.28 DAV 2001