Thompson, Arthur A.

Crafting and executing strategy : the quest for competitive advantage: concepts and cases / Arthur A. Thompson, A. J. Strickland III and John E. Gamble. - 16th ed. - Boston : 2008. - xlvi, C-439 (39)p. : ill.

Includes index.

9780073381244


Strategic planning.
Strategic planning --Case studies.

HD 30.28 THO 2008