Hamper, Robert J.  <br/><br/>
Strategic market planning/ 
Robert J. Hamper and L. Sue Baugh. 
 - Lincolnwood:  NTC Business Books,  1990. 
 - xv, 254 p.:  ill. 
<br/><br/>Includes Bibliographical references. 
<br/><br/><label>ISBN: </label>0844232165 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing-- Management<br/>Business planning<br/>marketing research
<br/><br/><label>LC Class. No.: </label>HF 5415.13 HAM 1990