Defleur, Melvin L. <br/><br/>
Understanding Mass Communication:A Liberal Arts perspective/ 
Melvin L. Defleur and  Everette E. Dennis. 
 - 7th ed. 
 - Boston:  Houghton Mifflin Company,  2002. 
 - xix,504p.:  ill. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0618128573 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass Media.
<br/><br/><label>LC Class. No.: </label>P 90 DEF 2002