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International handbook of advertising.

By: Dunn, S. Watson (Samuel Watson), 1918- Dunn, S. Watson (Samuel Watson), 1918-, Dunn, S. Watson (Samuel Watson), 1918-.
Material type: materialTypeLabelBookSeries: McGraw-Hill series in international development.Publisher: New York, McGraw-Hill [1963, c1964]Subject(s): Advertising -- Handbooks, manuals, etc. -- Advertising -- Handbooks, manuals, etc | United States -- Commerce. -- United States -- CommerceDDC classification: 659.1
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