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Macro marketing / Reed Moyer, Michael D. Hutt.

By:

Moyer, Reed

Contributor(s):

Hutt, Michael D

Material type:

TextSeries: Wiley/Hamilton series in marketingPublication details: Santa Barbara [Calif.] : Wiley, c1978.Edition: 2d edISBN:

0471026999

Subject(s):

Marketing

DDC classification:

380.1

LOC classification:

HF5415 .M678 1978

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"A Wiley/Hamilton publication."

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