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Pricing in big business : a case approach / by A.D.H. Kaplan, Joel B. Dirlam [and] Robert F. Lanzilloti.

By: Kaplan, A. D. H. (Abraham David Hannath), 1893- Kaplan, A. D. H. (Abraham David Hannath), 1893-, Kaplan, A. D. H. (Abraham David Hannath), 1893-.
Contributor(s): Dirlam, Joel B | Lanzillotti, Robert F.
Material type: materialTypeLabelBookPublisher: Washington, DC : Brookings Institution, [1963]Subject(s): Pricing -- Case studies. -- Pricing -- Case studies
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First published in 1958.

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