University of Zambia Logo University Of Zambia Online Public Access Catalogue

Normal view MARC view ISBD view

Consumer behaviour / Wayne D. Hoyer and Deborah J. Maclnnis.

By: Hoyer, Wayne D.
Contributor(s): Maclnnis, Deborah J.
Material type: materialTypeLabelBookPublisher: Boston : Houghton Mifflin, 2000ISBN: 0618013261.Subject(s): Consumer behavior | Motivation research (Marketing) | ConsumptionDDC classification: 658.83
Tags from this library: No tags from this library for this title. Log in to add tags.
    average rating: 0.0 (0 votes)
No physical items for this record

Includes bibliographical references and index

There are no comments for this item.

Log in to your account to post a comment.