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Marketing management/ Philip Kotler and Kevin Keller.

By:

Kotler, Philip

Contributor(s):

Keller, Kevin Lane

Material type:

TextPublication details: Upper Saddle River, New Jersey: Pearson Prentice Hall, 2006.Edition: 12th edDescription: xxxix, 729p. illISBN:

0131457578

Subject(s):

Marketing --Management

LOC classification:

HF 5415 KOT 2006

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