University Of Zambia Online Public Access Catalogue
Principles of marketing / Philip Kotler, Northwestern University and Gary Armstrong, University of North Carolina.
By: Kotler, Philip- [author].
Contributor(s): Armstrong, Gary [author].
Material type:
BookPublisher: New Jersey : Prentice Hall, 1999Description: xviii, 635 pages [and other various pages] : illustrations.ISBN: 013950020.Subject(s): Marketing
| Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
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Book
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Main Library On Shelf | HF 5415 KOT 1999 (Browse shelf) | 1 | Available | 33729000709431 |
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| HF 5415 KER 2004 Marketing: the core/ | HF 5415 KER 2011 Marketing : | HF 5415 KOT 2001. Principles of marketing / | HF 5415 KOT 1999 Principles of marketing / | HF 5415 KOT 2006 Marketing management/ | HF 5415 KOT 2006 Marketing management/ | HF 5415 KOT 2008 Principles of marketing / |
Includes bibliographical references and index.
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