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Journal of Marketing

Material type: materialTypeLabelBookPublisher: JSTOR ISSN: 00222429.Subject(s): Business, Business & Economics, Marketing & AdvertisingSummary: The Journal of Marketing (JM) is the premier, broad-based scholarly journal of the marketing discipline that focuses on substantive issues in marketing and marketing management.
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Item type Current location Call number URL Copy number Status Date due Barcode
Electronic Resource Electronic Resource Main Library
Serials 		WWW.JSTOR.ORG (Browse shelf) https://www.jstor.org/journal/jmarketing 1 Available 2429111936
Electronic Resource Electronic Resource Main Library
Serials 		WWW.JSTOR.ORG (Browse shelf) 2 Available 24297662012

The Journal of Marketing (JM) is the premier, broad-based scholarly journal of the marketing discipline that focuses on substantive issues in marketing and marketing management.

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