University Of Zambia Online Public Access Catalogue
Journal of Consumer Research
Material type:
Continuing resourceAnalytics: Show analyticsPublisher: JSTOR ISSN: 00935301.Subject(s): Business, Business & Economics, Marketing & AdvertisingSummary: The Journal of Consumer Research publishes scholarly research that describes and explains consumer behavior. Empirical, theoretical, and methodological articles spanning fields such as psychology, marketing, sociology, economics, and anthropology are featured in this interdisciplinary journal.
| Item type | Current location | Call number | URL | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
Electronic Resource
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Main Library Serials | WWW.JSTOR.ORG (Browse shelf) | https://www.jstor.org/journal/jconsrese | 1 | Available | 5301111974 | |
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Electronic Resource
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Main Library Serials | WWW.JSTOR.ORG (Browse shelf) | 2 | Available | 53014162015 |
The Journal of Consumer Research publishes scholarly research that describes and explains consumer behavior. Empirical, theoretical, and methodological articles spanning fields such as psychology, marketing, sociology, economics, and anthropology are featured in this interdisciplinary journal.
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