Journal of Advertising
Material type:
TextPublication details: JSTORISSN: - 00913367
- https://www.jstor.org/journal/jadve
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| WWW.JSTOR.ORG International Studies of Management & Organization | WWW.JSTOR.ORG Journal of Accounting Research | WWW.JSTOR.ORG Journal of Accounting Research | WWW.JSTOR.ORG Journal of Advertising | WWW.JSTOR.ORG Journal of Advertising | WWW.JSTOR.ORG Journal of African Research & Development | WWW.JSTOR.ORG Journal of Agricultural and Resource Economics |
The Journal of Advertising serves as a public forum where ideas about advertising can be expressed and debated. The journal covers all research related to the various types of advertising, giving special attention to research dealing with the economic, political, social, and environmental aspects of advertising, and methodological advances in advertising research.
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