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Scientific advertising [by] Claude Hopkins.

By:

Hopkins, Claude C., 1866-1932, Hopkins, Claude C., 1866-1932

Material type:

TextPublication details: London, MacGibbon & Kee, 1968.Edition: [New ed.], introduction by David Ogilvy. [New ed.], introduction by David OgilvySubject(s):

Advertising -- Handbooks, manuals, etc. -- Advertising -- Handbooks, manuals, etc

DDC classification:

659.1

LOC classification:

HF5821 .H64 1968

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