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Social marketing : changing behaviors for good / Nancy R. Lee and Philip Kotler.

By: Kotler, Philip.
Contributor(s): Lee, Nancy R.
Material type: materialTypeLabelBookPublisher: Los Angeles : SAGE, 2016Edition: 5th ed.Description: xv, 567p. : ill.ISBN: 9781452292144.Subject(s): Social marketing | Behavior modification
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HF 5414 KOT 2016 (Browse shelf) 1 Available 33729005561977

Includes index.

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