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Perspectives in consumer behavior / [edited by] Harold H. Kassarjian, Thomas S. Robertson.

Contributor(s): Material type: TextSeries: Scott, Foresman series in marketingPublication details: Glenview, Ill. : Scott, Foresman, c1981.Edition: 3rd edSubject(s): DDC classification:
  • 658.8/342 19
LOC classification:
  • HF5415.3 .P46 1981
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Includes bibliographical references and indexes.

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