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Exercises in marketing research / Thomas C. Kinnear [and] James R. Taylor.

By: Kinnear, Thomas C., 1943-, Kinnear, Thomas C., 1943-.
Contributor(s): Taylor, James R., 1928-, Taylor, James R., 1928-.
Material type: materialTypeLabelBookPublisher: New York : McGraw-Hill, [1979]Subject(s): Marketing research
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