Estimation of product attributes and their importances [by] J. P. Wallace [and] A. Sherret.
By: Wallace, James P.
Contributor(s): Sherret, Alistair.
Material type:
BookSeries: Lecture notes in economics and mathematical systems ; 89. Publisher: Berlin, New York, Berlin, New York, Springer-Verlag, 1973ISBN: 038706530X (New York).Subject(s): Marketing -- Mathematical models. -- Marketing -- Mathematical models | Consumer behavior -- Mathematical models. -- Consumer behavior -- Mathematical models | Choice of transportation -- Mathematical models. -- Choice of transportation -- Mathematical modelsDDC classification: 380.1/4
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