University of Zambia Library

Your cart is empty.

University of Zambia Logo University Of Zambia Online Public Access Catalogue

Normal view MARC view ISBD view

Marketing : basic concepts and decisions / William M. Pride, O. C. Ferrell.

By: Pride, William M.
Contributor(s): Ferrell, O. C.
Material type: materialTypeLabelBookPublisher: Boston : Houghton Mifflin, c1977ISBN: 039524529X.Subject(s): MarketingDDC classification: 658.8
Tags from this library: No tags from this library for this title. Log in to add tags.
    average rating: 0.0 (0 votes)
No physical items for this record

Includes bibliographical references and index.

There are no comments for this item.

Log in to your account to post a comment.