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Marketing organisation : an analysis of information processing, power, and politics / Nigel Piercy.

By: Piercy, Nigel.
Material type: materialTypeLabelBookPublisher: London ; Boston : London ; Boston : Allen & Unwin, 1985Subject(s): Marketing -- Management. -- Marketing -- ManagementDDC classification: 658.8/02
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Includes index.

Bibliography: p. [214]-229.

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