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Saudi Arabia, keys to business success / edited by Kevin Corcoran.

Contributor(s): Corcoran, Kevin (Kevin R.) Corcoran, Kevin (Kevin R.).
Material type: materialTypeLabelBookPublisher: London ; New York : London ; New York : McGraw-Hill, c1981Subject(s): Saudi Arabia -- Commerce. -- Saudi Arabia -- Commerce | Saudi Arabia -- Economic conditions. -- Saudi Arabia -- Economic conditions | Saudi Arabia -- Commercial policy. -- Saudi Arabia -- Commercial policyDDC classification: 332.6/7322538
Contents:
Foreword / Mahlon Apgar IV -- Understanding the business environment / Kevin Corcoran -- Developing marketing strategies / Kevin Corcoran -- Working within the Saudi legal system / William Morrison -- Dealing with the financial environment / Kevin Corcoran -- Contract financing in Saudi Arabia / James Nelson -- Managing major construction projects / F.D.M. Thomas -- Selecting and managing senior expatriate personnel / John G. McCarthy, Jr. -- Recruiting and supervising the workforce / Kevin McArdell -- Distributing consumer products in the kingdom / Sandy French -- Successful advertising and promotion / Barry Graham.
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Includes index.

Bibliography: p. 219-220.

Foreword / Mahlon Apgar IV -- Understanding the business environment / Kevin Corcoran -- Developing marketing strategies / Kevin Corcoran -- Working within the Saudi legal system / William Morrison -- Dealing with the financial environment / Kevin Corcoran -- Contract financing in Saudi Arabia / James Nelson -- Managing major construction projects / F.D.M. Thomas -- Selecting and managing senior expatriate personnel / John G. McCarthy, Jr. -- Recruiting and supervising the workforce / Kevin McArdell -- Distributing consumer products in the kingdom / Sandy French -- Successful advertising and promotion / Barry Graham.

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