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The Art and Science of Marketing: Marketing for Marketing Managers/ by Dowling Grahame

By: Dowling, Grahame.
Material type: materialTypeLabelContinuing resourceAnalytics: Show analyticsPublisher: Oxford University Press : London, 2004. Edition: .ISBN: 9780199269617.Subject(s): Business and Management | Marketing
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Electronic Resource Electronic Resource Main Library
Online 		HTTP://WWW.OXFORDSCHOLARSHIP.COM (Browse shelf) http://www.oxfordscholarship.com/view/10.1093/acprof:oso/9780199269617.001.0001/acprof-9780199269617?rskey=9TqHWI&result=15 1 Available 9780199269617

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