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Effects of customer retention strategies on organisational performance: the case of First National Bank Zambia / Nelson Shawa

By: Shawa, Nelson.
Material type: materialTypeLabelBookPublisher: Lusaka : The University of Zambia, 2025Description: xiii, 82 pages: illustrations.Subject(s): Business enterprises -- Finance Business -- Data processing -- Economic policy -- Information technology -- Management Marketing | Employees -- Recruiting -- Employee retention -- Personnel management -- Manpower planning -- Business &Economics / ManagementOnline resources: Click here to access online
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